        |
press releaseS
New PowerSox Left/Right Technology Sock Sponsors Democrat vs. Republican Congressional Baseball
Launch of Anatomically Correct Design Celebrates Bi-Partisan Synergy
WASHINGTON, DC -- June 29, 2006 – PowerSox by Moretz Sports, the nation’s best-selling brand of athletic socks, has unveiled a new Left/Right Technology sock for Fall 2006. Part of the PowerSox Elite Running Collection, the socks have been specifically created for the individual characteristics of the left and right feet.
To celebrate, PowerSox Left/Right Technology is sponsoring Roll Call’s 45th Annual Congressional Baseball Game for Charity, 7-9pmEDT tonight at RFK Stadium.
PowerSox Left/Right Technology socks will be available to consumers in non-partisan hues online at www.powersox.com <http://www.powersox.com> in September and at sporting goods stores nationwide in November.
Taking sponsorship of the Congressional Baseball game one step further (pun intended), Moretz Sports has created limited edition, bi-partisan, promotional PowerSox Left/Right Technology sock pairs featuring a Left Foot in Blue and a Right Foot in Red exclusively for the bi-partisan baseball game. The socks will be accompanied with a note reading:
We wondered . . . could left and right get along and be opposite?
Sure, each side has its heel, even some shocking padding.
But both have arch supporters, and yes, even a sole.
What if the left toed its line and the right toed its line . . . rhythmically?
Why, they would arrive to the end game faster and in better condition!
Corny?
Not anymore!
New PowerSox Left/Right Technology Socks by Moretz Sports.
Politically AND anatomically correct.
“PowerSox is always seeking new and better ways to increase performance,” said Charles Moretz, creative director, Moretz Sports. “As Moretz Sports celebrates its 60th Anniversary this year, we continue to bring innovative and performance enhancing products to the consumer athlete. PowerSox Left/Right Technology combines both of these elements and we are very pleased to introduce it to our customers.”
The PowerSox Left/Right Technology sock is the latest sock science from PowerSox by Moretz Sports. The anatomically correct design conforms to the foot and the toe contour areas, making for a better fit, which contributes to both comfort and performance. Left and right monograms make the socks easily identifiable for sorting.
Other features of PowerSox Left/Right Technology sock include a completely smooth toe seam, arch support brace, strike zone cushioning, and contour ventilation panels. Each of these aids in keeping feet cool, dry and comfortable, which increases the foot’s stamina and helps protect from common foot discomforts such as blisters, corns and various abrasions. The PowerSox Left/Right Technology Sock, USPTO registered trademark #2959499, offers a lifetime guarantee if not completely satisfied.
PowerSox is owned by the Moretz Sports division of Moretz Inc., a family owned business founded by Hugh Moretz in 1946. Headquartered in Newton, North Carolina, Moretz Inc. is the honoree of Wal-Mart’s select 2003, 2004 and 2005 Supplier of the Year award. Visit www.moretzsports.com <http://www.moretssports> for more information; purchase PowerSox; share an adventure story; or read on-line journals by PowerSox extreme athletes, ultramarathoner Pam Reed and global mountaineer Dave Hahn.
###
CONTACT: Jen Maguire 212-366-1796 |
|
|
  |
