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Basics - Industry News
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Toe Saviors ... those who love to wear flip flops during the summer
BEL AIR, MD—Toe Saviors are specially designed protective pads to be secured around the toe strap of flip top style sandals to provide a comfortable buffer between the hard plastic or leather strap of a sandal and the tender tissue between the first and second toes of the wearer. The Toe Saviors are unique in that this buffer makes for facilitated comfort during the wear of the flip flops and Toe Saviors. These products run the entire length of the toe with a slotted opening which the user slides onto and over the actual toe strap encompassing the strap entirely. Toe Saviors come in a myriad of colors to match or accent a pair of flip flops. They also can be moved from one pair to another pair for those with a variety of styles but are inexpensive enough to allow for several pairs.
Toe Saviors was invented by Alex Swartz of Bel Air, MD. He said, "No callus or blisters are found between the toes when Toe Saviors are in place. New pairs of leather sandals or flip flops usually cause some pain because of the stiffness of the leather and the hardness of the rubber thong area. Toe Saviors prevent this discomfort completely. Once an enthusiast of this type of sandal has used Toe Saviors they will never want to be without them again. One can toss the bandaids and lotion or cream when Toe Saviors are in use and they will withstand an entire season of repeated wear.
 To view a graphic of Toe Saviors, along with more complete information on design features, advantages, benefits, target markets and distribution channels, please go to the product Website at www.adventproduct.net/23570/default.htm or see the attached brochure.
News Release
CONTACT:
Stefanie Zeldin (703) 255-1678 -
szeldin@martexfiber.com
ECO2cotton™ by Jimtex Yarns
Gains Popularity as a Leader for Recycled Cotton Sock Products
October 2008, Lincolnton, GA
 Jimtex Yarns has gained increased attention and enthusiasm within the hosiery market as a leader for environmentally-friendly options through its brand, ECO2cotton™
(www.eco2cotton.com), and direct sales under the Jimtex Yarns name. The offerings include a wide line of cotton-rich yarns, which are typically a blend of regenerated cotton and acrylic or new innovations using polyester and recycled polyester made from post-consumer soda bottles. The U.S. manufactured yarns are spun in 4/1-18/1 cotton counts and are appropriate for many sock applications, as well as other apparel items. Finished products can be found at all levels of retail, including mass market, department stores and high-end specialty retail shops.
While the eco-nature of these yarns is a selling feature, the yarns are sold primarily for their economics and wide range of beautiful heathers. Jimtex Yarns offers in-house plying for coarser weight sock constructions. The yarns are well suited for casual socks - even leggings and tights, products can be coordinated with other knit or woven items made from the same yarns.
Ecological and Economical
Most manufacturers, as well as retailers, are very interested to see all that is possible using recycled materials and recognize intuitively that the use of recycled textiles can be better for the environment than growing, irrigating and dyeing new cotton - or even organic cotton options. Through proprietary blending during the spinning process, unique colorations and heathers become a feature of the yarn at a price point oftentimes lower than traditional yarn dyed cottons.
Reduce, Reuse, Recycle
Parent company, South Carolina-based Martex Fiber Southern Corp., (www.martexfiber.com) is a leading textile waste recycler, providing manufacturers opportunities to find the highest and best use for their process waste. Often, sock companies will sell off textile waste, but it will be sold to a broker who uses the high value items and sends the balance of material to a landfill. Martex Fiber is committed to finding a use for every textile by-product and continues to find new applications for textile waste. Martex Fiber assists major apparel and textile manufacturers looking at “greening” their own operations to explore the options, both in the U.S. and Central America, where much of the cut and sew textile waste has moved, and Martex has partner operations. “The ideal scenario is for a company to rely on Martex Fiber to collect their textile waste, reprocess it, and either re-use it through Jimtex Yarns, or one of the other reprocessed fibers that Martex produces,” confirms Harry Matusow, President of Jimtex Yarns.
For more information on our environmental efforts, please visit the following websites at www.martexfiber.com, www.jimtexyarns.com or www.eco2cotton.com. For more editorial content, please contact our Corporate Marketing Department at (703) 255-1678.
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