Basics - Industry News
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NEW THA MEMBER SERVICE
Legwear: What Are They Thinking?!
Get Inside the Minds of Consumers

 

• As the legwear business continues to transform, it is important to maintain a pulse on the wants and needs of the evolving consumer.

• How many times a year do they shop for your products? Do they prefer a specific brand? What are the key influencers behind what they buy and why?

• The Hosiery Association (THA) is pleased to offer this new member-only service that we believe is an invaluable resource to companies and their business partners.

• This THA exclusive study provided by NPD (inclusive of socks, pantyhose/stockings, tights/footless tights, leggings and toe covers) is based on the responses of 60,000 consumers.

• For only $500, members will receive a detailed summary and supporting data that addresses purchasing habits, performance expectations, brand recognition and much more!

• Opportunity is knocking…improve your products, marketing techniques and connect with the consumer. Act now and order your copy today!

Order Forms Available on the THA Website (Members’ Statistics Section)
www.hosieryassociation.com